Business Essays

Importance of Intercultural Communication
Example essay. Last modified: 14th Jun 2017
Introduction: It is worthwhile to explain the meaning of communication before explaining the topic of intercultural communication. Communication is defined as a dynamic process of sharing of ideas, opinions and tho...

Stratsim in the Automobile Industry
Example essay. Last modified: 14th Jun 2017
Introduction: INTRODUCTION Stratsim is an automobile industry with seven firms. Initial all firms were having the same strategic capabilities which means the same resources and competences i.e. same: capital, techn...

Nandos Management and Leadership Structure
Example essay. Last modified: 13th Jun 2017
Introduction: Nando’s started in 1987 in Rossetthenville, South Africa when two friends, Robert Brozen and his friend, Fernando Duarte went into a restaurant and ordered the offer that was on the menu. The fr...

Enzo Ferrari Leadership Strategy
Example essay. Last modified: 13th Jun 2017
Introduction: Enzo Ferrari was born in Moddena (Italy).He was Italian race car driver and entrepreneur. He founded the great motor racing team in history ‘The Scuderia Ferrari f1 team ‘and Ferrari car m...

Virgin Atlantic Business Strategy Analysis
Example essay. Last modified: 13th Jun 2017
Introduction: Apart from its other management strategies, Virgin Atlantic has used Porter’s basic strategies to dwelling itself in the marketplace. Accordingly, a corporation positions itself by consuming it...

Role of a Change Agent
Example essay. Last modified: 13th Jun 2017
Introduction: The role as a change agent has to be understood based on the processes of organizational change. The organization will go through planned change, which Lewin’s model states that they will first ...

Honda Motors Marketing Strategy Evaluation
Example essay. Last modified: 13th Jun 2017
Introduction: According to Kotler & Keller (2006), Good marketing is no accident, but a result of careful planning and execution. He also adds, “Marketing practices are continually being refined and ref...

Supply Chain Business Strategies
Example essay. Last modified: 13th Jun 2017
Introduction: David (2003) describes supply chain management as the set of procedures to maintain quick flow of trade between manufacturers to suppliers and stores to warehouses. It makes sure that correct quantity...

Evolution of Supply Chain Management
Example essay. Last modified: 13th Jun 2017
Introduction: Over the past 40 years, the traditional purchasing and logistics functions have evolved into a wider strategic approach to materials and distribution management known as SCM. This chapter will review ...

Social Responsibility in Marketing
Example essay. Last modified: 12th Jun 2017
Introduction: Abstract Today, marketing has to face a lot of criticism by social critics, who argue that marketing practices are spoiling the society as whole. This paper will point out the reasons of being critic...

What is the Relationship Between Management Theory and Practice?
Example essay. Last modified: 12th Jun 2017
Introduction: Organisations breed increasingly in today’s multipart society, accordingly; managing is essential as a crucial activity in every organisation. Management is not a closed activity it concerns th...

Research Methodology: Cross Sectional Research Design
Example essay. Last modified: 12th Jun 2017
Introduction: In the previous chapter it was discussed the relevant literature, which is connected with research topic. Research methodology as well as others methods are discussed thoroughly in this chapter. First...

Importance of Human Resources in an Organization
Example essay. Last modified: 12th Jun 2017
Introduction: During long time men and resources are directly involved but just in order to production. But nowadays the importance of Human Resource (HR) for organisation became much more important than hiding peo...

Compensation Practices of Multinational Corporations
Example essay. Last modified: 12th Jun 2017
Introduction: Global compensation managers that is, everyone involved at any level in pay-related decisions increasingly deal with two areas of focus. They must manage highly complex and turbulent local details whi...

Importance Of Cross Functional Relationships
Example essay. Last modified: 12th Jun 2017
Introduction: The collaboration of marketing and operation as functional areas is critical to the success of any business and plays the vale adding area in the organisation. Existing research has not shown sufficie...

Bartlett and Ghoshal - Typology of Multinational Companies
Example essay. Last modified: 12th Jun 2017
Introduction: Abstract This paper explores Bartlett & Ghoshal’s (1989) typology of multinational companies which has been used as the foundation for subsequent research (Harzing, 2000). The collective...

ARDM Model of Human Resource Management
Example essay. Last modified: 8th Jun 2017
Introduction: The main concern of this study is to investigate the ARDM model of human resource management being applied for the well-being of the organization and how the internal and external environmental influe...

Tesco Supply Chain Case Study
Example essay. Last modified: 8th Jun 2017
Introduction: Introduction Analyzing the case study of Tesco Supply chain logistics its aim to explain about the area of the supply chain logistics management and explains it green logistics strategy in the relat...

History of the Coca Cola Company
Example essay. Last modified: 8th Jun 2017
Introduction: May 8th 1886 Coca Cola was created by John S. and served at Jacobs’ Pharmacy. At start the company had a rough start and it was named “Coca Cola” by company’s accountant Frank....

Royal Mail - SPA and Competitive Analysis
Example essay. Last modified: 7th Jun 2017
Introduction: Strategic Process and Competitive analysis on Royal Mail 1.2. Aim The aim of this study is to carry out a strategic analysis of the Royal Mail to be able to develop a marketing strategy for the compan...

Offshore Outsourcing Advantages and Disadvantages
Example essay. Last modified: 7th Jun 2017
Introduction: OFFSHORE OUTSOURCING Before explaining the potential advantages and disadvantages of offshore outsourcing for various things, I would like to explain few terms like off-shoring, outsourcing and offsho...

Burberry Corporation Analysis
Example essay. Last modified: 7th Jun 2017
Introduction: The multinational company Burberry was established in Wales in year 1856 and on their 150years anniversary they announced the shutting down of their company in Wales, and this shutting down affected 3...

ZARA in Indian and Chinese Markets
Example essay. Last modified: 7th Jun 2017
Introduction: Zara is a very renowned brand for its latest designs and is among the top 100 best global brands in 2010 and its unusual strategy of zero advertising and instead invests the revenue in opening new sto...

Effects of Poor Motivation in the Workplace
Example essay. Last modified: 7th Jun 2017
Introduction: Introduction In this day and age, more manager realize it can take many negative consequences if they regardless employee motivation. Because of the highly competitive labour market in present day, co...

Definitions Of Performance Management Business Essay
Example essay. Last modified: 7th Jun 2017
Introduction: The origins of performance management can be traced back to the 1940s. Primarily the process was developed by managers to justify whether the salary that was being paid to the individual was justified...